Owners of real-world and online small businesses.
r/smallbusiness covers the practical reality of running a small business — staffing, cash flow, marketing, software, and dealing with vendors. It leans toward established, often offline, businesses.
Small-business owners across services, retail, trades, and local businesses, plus some online operators.
~2M members — a large community. Use it as a general-tier sub: high reach, filter hard for intent.
A general-tier sub for any tool serving SMBs — CRM, scheduling, payments, marketing. The audience is less software-native than the founder subs, so plain-language positioning wins. Volume is high; filter for software-shaped questions.
Buying signals to watch forSelf-promotion is restricted and mods are strict. Lead with practical help in plain terms.
The 5 rules r/smallbusiness moderators enforce, summarised from the subreddit’s official rules page (June 2026). Read them before you post or reply — rules change, so confirm the current rules on Reddit.
r/smallbusiness is a question and answer subreddit. You ask a question about starting, owning, and growing a small business and the community answers. Exceptions None, no exceptions. Note: You can post own experience in the *new* weekly stickied or pinned share-your-experience thread.
We are not here to help your SEO, promote your product, or provide an audience for your unsolicited advice or stories. As of June 2026 product mentions will be removed from new posts or comments if they appear directly or indirectly promotional. Exceptions Unsolicited advice (best practices, stories, lessons) are allowed in the stickied post dedicated to them. Surveys related to small business are allowed as posts providing they are from academic sources and pre-approved
No business promotion posts are allowed. Promote your business in the weekly Promote-your-business thread only. Exceptions You can mention your business in a relevant reply to a post or comment in other threads when relevant to the conversation but deliberate abuse of this exception to promote will be recognized and removed.
Posts asking about "pain points" or trying to find a problem to solve aren't the focus of our sub and those posts will be removed. Our deep library of past posts are your guide to what everyone needs if you are willing to search and analyze. Academics may contact the mods to discuss exceptions for academic research.
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