Subreddit directory/E-commerce & DTC/r/shopify
E-commerce & DTC · large community

r/shopify for lead generation

Shopify merchants asking for apps, themes, and fixes.

~120k membersOpen on Reddit

r/shopify is the merchant community for the Shopify platform. Posts are heavily practical — app recommendations, theme issues, checkout problems, and store reviews.

Who posts here

Shopify store owners and the developers and agencies who serve them.

Community size

~120k members — a large community. Use it as a general-tier sub: high reach, filter hard for intent.

Using r/shopify for lead generation

A focused niche sub if your product is a Shopify app or serves Shopify merchants. App-recommendation threads are constant and explicitly ask 'which app does X' — about as clear a buying signal as Reddit produces.

Buying signals to watch for
  • "Which app for [feature]?" recommendation threads
  • "App is too expensive" / alternative requests
  • Checkout and conversion problem posts
  • Store review requests revealing gaps
Self-promotion rules

App devs are visible and tolerated when helpful. Disclose that it's your app; never astroturf.

Related subreddits
r/ecommerceOnline store owners solving conversion, ads, and ops problems.r/dropshipDropshipping operators testing products and ad channels.r/smallbusinessOwners of real-world and online small businesses.

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