E-commerce & DTC · large community

r/shopify for lead generation

Shopify merchants asking for apps, themes, and fixes.

~120k membersOpen on Reddit

r/shopify is the merchant community for the Shopify platform. Posts are heavily practical — app recommendations, theme issues, checkout problems, and store reviews.

Who posts here

Shopify store owners and the developers and agencies who serve them.

Community size

~120k members — a large community. Use it as a general-tier sub: high reach, filter hard for intent.

Using r/shopify for lead generation

A focused niche sub if your product is a Shopify app or serves Shopify merchants. App-recommendation threads are constant and explicitly ask 'which app does X' — about as clear a buying signal as Reddit produces.

Buying signals to watch for
  • "Which app for [feature]?" recommendation threads
  • "App is too expensive" / alternative requests
  • Checkout and conversion problem posts
  • Store review requests revealing gaps
Self-promotion rules

App devs are visible and tolerated when helpful. Disclose that it's your app; never astroturf.

r/shopify community rules

The 11 rules r/shopify moderators enforce, summarised from the subreddit’s official rules page (June 2026). Read them before you post or reply — rules change, so confirm the current rules on Reddit.

  1. 01

    All Posts must be related to Shopify Exclusively

    All posts must be directly and exclusively related to the Shopify Platform · no posts with issues that may pertain to ecom stores in general. Dropship-related posts should be made to relevant groups like r/dropship or r/dropshipping. If you have a specific issue with a Shopify seller, this is not the place for that; Shopify is not a marketplace like Amazon; buy at your own risk.

  2. 02

    No Store or App Reviews / Feedback

    All store reviews must be posted to r/reviewmyshopify unless part of an AMA / approved review thread.

  3. 03

    No Success Stories / Guides / How-To / Blogspam / AI

    No unsolicited AMA (ask me anything) posts, success stories, 'how I made' posts, expert guides, blogs, 'top' lists, I analyzed 5,000 stores..., case studies, 'what we learned' etc. Longform posts that are clear blogspam, suspected AI (in the view of a moderator) or reported as such may be removed.

  4. 04

    Soliciting, Promotion, or Direct Soliciting via DM

    This should be self-evident. This is a place to exchange helpful information freely, as posts that stay up will help others in the future. This is not the place to promote yourself or services to the members here. Violations and attempts to circumvent this rule by "recommending someone" inviting private solicitation via DM or request for DM will result in a ban. This also includes 'offers to help' (even if free), or 'looking for help' posts or comments.

  5. 05

    Store, Course, or Illegal Theme Resale

    If you attempt to resell or freely offer paid themes or courses that you didn't create or have resale rights, you will be issued an instant and permanent ban. You will not be warned, you will not be told to stop, you will be banned instantly. Store sales are also not permitted to due to our inability to protect buyers from scams. Likewise, posts looking for 'how to sell my store' will not be allowed.

  6. 06

    No spamming or links to external content.

    The sharing of any links, be it in a YouTube description or otherwise is not allowed. Content marketing via blog articles will not be allowed. Please avoid links for signup for Shopify as well as for apps and external courses.

  7. 07

    We are all grown ups (well, most of us...).

    Abuse and racism is not accepted. Please report any posts or comments. Please do not use this if you simply disagree with the poster.

  8. 08

    No 'Dev Research' or App Developer posts

    Posts looking for 'pain points' of store owners, beta testing, app reviews, app validation ideas, or other posts that are looking for ideas or feedback on apps or app / software ideas are not allowed.

  9. 09

    Account Requirements

    Our minimum account age requirement is 30 days, and our minimum karma requirement is 20 'comment' karma AND 20 'post' karma (these are different than your overall karma). Your post or comment will be auto-removed if you do not meet these requirements, and moderators will not respond to requests to waive these requirements.

  10. 10

    No AI or Suspected AI Slop

    Obvious or suspected AI content is not welcome here in any form. Violations from lower-karma accounts with little contribution history in this sub may result in a ban. This will be at the sole discretion of the group moderators.

  11. 11

    No 3PL Related Posts

    There are plenty of other groups for 3PL-related posts; this sub has been inundated with them. This will not be the place for 3PL discussion.

Stop scrolling r/shopify. Let LeadsRadar scan it.

LeadsRadar scans r/shopify and the other subs you pick, scores every thread against your ICP, and writes 5 reply drafts per lead. 20 leads free, no card.

Try 20 leads free